Beauty influencers remain digital trendsetters, even though the writing is on the wall for their demise. They may have mastered the art...

Brands get it - money’s tight. That’s why there is renewed emphasis on dual use products, including setting spray that doubles up as a...

The beauty industry has been undergoing a seismic shift in recent years, with indie makeup brands emerging as powerful disruptors. Once...

It seems weird to use the phrase ‘makeup subscription box’ in the same sentence as the words cancel culture, but here we are… Cancel...

If dark circles and fine lines are the bane of your life, it’s good to know there is something you can do to instantly turn back the...

The dewy skin trend has undeniably kickstarted a proliferation in glow-promoting makeup and skincare products - all promising to...

There was a true buzz surrounding the latest PLouise TikTok Live Festival. The run-up saw invitations go out for fans of the brand to...

Every now and then beauty trends take an unexpected turn - and two-tone lips can be pigeonholed as one of the more off-beat. Another...

Getting what you want for less has become a national preoccupation since the cost of living crisis hit. Shaving a few pounds off an...

Makeup setting spray is without a doubt a game-changer in any beauty routine. While foundation, blush and eyeshadow create the look,...

In a world where beauty standards evolve and trends come and go, have you ever stopped to consider the impact of your beauty routine on...

If you have seen influencers bemoaning the relevance of eyeshadow in today’s makeup market, you may be asking yourself if this staple of...

Invasive medical treatment can be a physically and emotionally demanding experience. While recovering, it's natural to feel vulnerable or...

Is your bathroom cluttered with cleansing products that you don't rate? Used them once or twice and felt deflated? Maybe they are too...

In the evolving world of cosmetics, one product stands out as an iconic symbol of beauty enhancement and femininity - mascara. The...

In the never-ending quest to attain ageless beauty, the realm of anti-ageing skincare products rarely ceases to beckon. Promises of...

While the tide has turned against full coverage foundation in favour of lightweight tinted moisturisers, there is still a healthy market...

Feel like you are on a never-ending quest to find the perfect powder bronzer? It can be a long and winding journey of epic proportions...

With the burgeoning power of buy now, pay later apps and the rise and rise of brand loyalty cards that can be used online or in-store,...

Campaigners are urging makeup lovers to make simple checks to ensure the products they buy are not contaminated with asbestos. They are...